Supermetrics For Google Sheets Review
Google Sheets has emerged as a powerful business tool in recent times. Considering the importance of data for a business, Sheets has made it possible to effectively track,...
How To Create A Search-Driven Content Strategy?
Every website on the internet is producing content for one common reason – driving more organic traffic to their site.
But, 50% of marketers believe their content...
Google Bakes A FLAN: Improved Zero-Shot Learning For NLP
Let’s start this report by answering the obvious questions you’re likely asking:
What Is Google FLAN?
FLAN stands for Finetuned LAnguage Net, and describes...
ByT5: What It Might Mean For SEO
You may not have heard of ByT5, and until a couple weeks ago (May 28, 2021 to be exact) no one outside Google had.
On the 28th, Google AI published a paper (you can find...
The Core Web Vitals Algorithm Is Coming – How To Prepare
No one is willing to wait a long time for your website to load or put up with a poor experience in today’s day and age. Your visitor will simply hit the back button...
Supermetrics for Data Studio Review
Marketing without data is like diving with your eyes closed – Dan Zarella
If you have ever managed a marketing campaign, you know what the statement means. No matter...
Using Lessons from 2020 to Build a Stronger Marketing Strategy
The COVID-19 pandemic has forced many business owners to assess and reframe their marketing strategies.
Caught between a rock and a hard place, marketers realized that the...
The Week In Search & Social Ending February 5, 2021
It was another busy week in search with a lot happening in organic search, local and big news in the PPC space.
Top Global Search News
John Mueller Recommends Pyramid Site...
What Might Google’s Passage Indexing Look Like?
This content is 1 year old. Please, read this page keeping its age in mind as SEO changes rapidly and while the past is useful to remember and reference, it often doesn't...