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How To Create A Search-Driven Content Strategy?
Every website on the internet is producing content for one common reason – driving more…
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Google Bakes A FLAN: Improved Zero-Shot Learning For NLP
Let’s start this report by answering the obvious questions you’re likely asking: What Is Google…
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ByT5: What It Might Mean For SEO
You may not have heard of ByT5, and until a couple weeks ago (May 28,…
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The Core Web Vitals Algorithm Is Coming – How To Prepare
No one is willing to wait a long time for your website to load or…
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Supermetrics for Looker Studio Review
Marketing without data is like diving with your eyes closed – Dan Zarella. If you…
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Using Lessons from 2020 to Build a Stronger Marketing Strategy
The COVID-19 pandemic has forced many business owners to assess and reframe their marketing strategies.…
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Algorithm Update, Legal, Local SEO, PPC / SEM, Search Engine News, SEO, Social Media, User Experience
The Week In Search & Social Ending February 5, 2021
It was another busy week in search with a lot happening in organic search, local…
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What Might Google’s Passage Indexing Look Like?
On October 15th, Google announced passage indexing. There’s been a lot of discussion about it…
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The State of Voice Search in 2020! What’s Happening and What Can We Expect?
60% of mobile users have used voice search at least once in the past 12…
