Marketing News & Consulting
If you advertise into the United Kingdom, Turkey or Austria it’s about to get a bit more expensive. We received an email from Google Ads this morning, alerting advertisers to the fact that they’re about to start charging an additional 5% in Turkey and Austria (Turkey for the “complexity and cost of complying with regulations” […]
It’s been a huge week with multiple changes in SERP layouts, a massive Google Analytics security breech, and a big feature rollout from Microsoft Advertising.
No surprise, it was a busy week in search, with changes in how Google displays search results, “free” offering to local businesses from Google Ads, and Instagram making a name for itself as a news source.
No surprise, it was a big week in search with some amazing announcements from Bing, Google rolling out some featured snippet adjustments, damage control on the part of SEMrush and a lot more.
It was another bid week in search and social, with Facebook acquisitions, SERP layout adjustments, new GMB features and more.
The week in search and social involved changes to SERP layouts, changes to both Google and Bing search docs, changes in how Facebook ranks articles, and more.
As of January 1st, 2020 the CCPA came into effect. The CCPA, for those not familiar, is the California Consumer Privacy Act. This act, which technically only impacts residents of California, seems to be being applied nationally by many sites. What Is The CCPA? The CCPA is an act passed in June 2018 that basically […]
Facebook – Instagram – YouTube – Snapchat – Twitter In the old days of advertising, the CEO of Proctor & Gamble could joke that he knew for certain that half of all his company’s advertising worked . . . just not which half. In the new world of social media and influencer marketing, he would […]
A major Google Search Algorithm update dropped at the start of June, and they have also been throwing in a few layout tests on the side, some nice and some questionable. There’s also some controversy and callouts being thrown around regarding a few major companies’ positions on user privacy.
