The week in search and social involved changes to SERP layouts, changes to both Google and Bing search docs, changes in how Facebook ranks articles, and more.
I don’t know about you but I hate having custom landing pages for each SKAG (Single Keyword Ad Group). The logic behind SKAGs is spot-on, if people search for a query – that’s the terminology they are comfortable with and it’s your job to cater to that, not try to change it. The reason for […]
Well … Google’s at it again. They announced yesterday that they’re changing again what the word “match” means. Once upon a time you could bid on an exact match term like [blue tulips] and the crazy thing was … your ad would only show up if someone searched for … blue tulips It was a […]
It’s that time of year again … On August 1st of last year we reported a change in how one went about excluding mobile apps from display campaigns. Where we’d used a domain exclusion prior to that, suddenly that was being discontinued. Admittedly, the new system was superior for the average user but I couldn’t […]
It’s all Google this week: More information regarding Google’s recent reporting bug, some exciting additions to Google’s search results page along with new structured data, updates to GoogleBot, and more!
As usual, it was another big week in search. We saw layout changes, algo updates, deindexing bugs and a whole lot more.
Not much to report on this week, though some tips on working with voice search and a useful new addition to Google Assistant are interesting reads.
Well folks, it was yet another busy week in search and SEO (are you surprised). There were layout changes, algorithm updates, and so much more. Here are the top stories we were following this week.