Marketing News & Consulting
When you’re looking to build a strong reach for your company’s website, it goes without saying that attracting high quality traffic is absolutely key. You want people that are looking for exactly the products, services, or information you’re offering – people that will potentially become loyal customers. Pay-per-click advertising represents a smart, potentially effective way […]
Growing your email list is an important part of your business, are you taking advantage of all the different ways to capture on gaining new subscribers? Here is just a handful of the best practices you can use to grow your list of opt-ins. How To Get Newsletter Subscribers … #1 – Provide an incentive […]
Even the best web designers make mistakes, and unfortunately, some of those mistakes can kill SEO on a website. Whether you’re a designer or an SEO professional, you need to be aware of the web design-related mistakes that can have a negative impact on SEO, so you can spot and avoid them. Awareness and communication […]
Digital marketing is not all about making things viral. Converting leads to customers and then retaining them is a serious challenge. Digital marketers have to constantly adjust, adapt, and eventually conquer evolving trends in the digital age, such as SEO value and ranking, social media management, and optimizing mobile experience. In between, you have algorithms, […]
According to a study performed by OtherLevels.com (link no longer available) 66% of all e-commerce Interactions are spent in the mobile environment. Just because you are mobile friendly doesn’t necessarily mean sales will automatically come through your front door. In order to harness the power of mobile e-commerce you need to utilize the power of content […]
Not many small businesses know that you can schedule content for your Facebook page. It’s simple and can save you time. At the top of your page you choose Publishing tools Then click on schedule posts From here you can copy and paste your URL and description then press schedule on […]
As reported by Barry Schwartz from Search Engine Roundtable, Google’s John Mueller has stated that the next Penguin update is projected to run continuously and in real time. When the update will happen is still unsure but some are speculating that it will be by the end of the month. While there is no confirmation […]
Facebook is adding new features to mobile profile pages. The latest possible addition is the option to add a short gif like video to replace static photographs. Although still in testing phase the company says that it could come as standard for everybody in the near future. Facebook is aiming for a more fully customization […]
We all know that having success on social really rides on the confidence of others. Knowing who the key players are in your social game is critical for it’s success. It really isn’t rocket science and you should already know when you are active on social media. The truth is many people don’t know how […]
