66% of All E-commerce Interactions Are Spent Using Mobile

According to a study performed by OtherLevels.com (link no longer available) 66% of all e-commerce Interactions are spent in the mobile environment. Just because you are mobile friendly doesn’t necessarily mean sales will automatically come through your front door. In order to harness the power of mobile e-commerce you need to utilize the power of content and engagement.

According to the study it was found that there was a significant lift in engagement when people found something of value and content that was resourceful. Are you publishing on mobile platforms such as social media to produce the engagement needed to draw the audience back to your site? Every platform is different and your audience responds differently to different platforms so it’s just as important to sculpt your content to best fit the platform your publishing on.

Be consistent with your content the more you are in front of your audience the more often the fish begin to eat the bait.The more frequent you are with your direct message the more engagement will increase.

Be consistent with your most consistent followers, engage with them involve them and make it work. Make sure your content speaks with your audience and not at them. Keeping this rule in mind when creating a strategy will always work in your favor.

Play the content and engagement game well and you too will see more profit in your bank account.