Every website on the internet is producing content for one common reason – driving more organic traffic to their site. But, 50% of marketers believe their content strategy has a marginal success rate. Do you know why? Because they do not have a search-driven content strategy in place. Or maybe they are implementing an old […]
It was another busy week in search with a lot happening in organic search, local and big news in the PPC space.
It’s been a huge week with multiple changes in SERP layouts, a massive Google Analytics security breech, and a big feature rollout from Microsoft Advertising.
It was another bid week in search and social, with Facebook acquisitions, SERP layout adjustments, new GMB features and more.
The week in search and social involved changes to SERP layouts, changes to both Google and Bing search docs, changes in how Facebook ranks articles, and more.
Sometimes things can seem like a really really great idea in your head. Maybe it’s a Friday afternoon and you’re out with friends having a few drinks. Maybe it’s when a company is pressuring you for short term results and you can’t lose the contract. But sometimes those ideas don’t play out quite the way […]
As of September 8, 2019 WPengine has switched to keeping this function turned off by default but left the option to turn it on. This is a great move and gives website owners and SEOs the control they need over bots and crawl budget. Everyone who’s followed my comments on hosting over the years will know […]
Worried you might have missed something? Last week saw some great info come out on the August 1st Google update, new negative SEO strategies, big changes to Google Ads extended ad format and major enhancements to Google Analytics.
This year I will be judging the US Search Awards, an event being held at the Treasure Island Hotel in Las Vegas, on Wednesday, October 17. It will celebrate the expertise, talent and achievements of the search industry, and is recognised as the premiere celebration of SEO, PPC and content marketing in North America, with […]