Marketing News & Consulting
Many webmasters have been reporting a shake up in search traffic and rankings over the past day or so. While no one is sure exactly whether we’re looking at a Penguin update, Panda update, or something entirely new, it’s apparent somethings grinding away in the Google gears. Many are seeing rankings fluctuate between 100’s and […]
Being Mobile-Friendly may be the next thing to look at when optimizing your website for Google. At last week’s SMX East conference in New York Gary Illyes pressed the issue of user experience and it looks like Googlebot now also putting on it’s mobile goggles when looking at websites. This combined with the recent global […]
WARNING LIVE BLOG. MIND MY GRAMMAR AND SPELLING Dave Roth At the end of the day a great content strategy is based on the ability being able to story tell. Telling a good story is half the battle but identifying who or what the story is going to be about. Each client is case by […]
Improving the way that GoogleBot parses and interprets content on the web has always been integral to the Google mandate. It now seems that GoogleBot has reverently been bestowed the ability to parse JavaScript, AJAX and Cascading Style Sheets. In the past developers avoided the use of JavaScript to deliver content or links to content […]
Back at SES Toronto I had the pleasure of sitting on a panel with Thom Craver, Garry Przyklenk, and Terry Van Horne with Jonathan Allen moderating; chatting and answering questions about the Panda update. After that session Jonathan interviewed us about some of the key points. It’s a great 6 minutes with a large number […]
Well today was the first day I had the opportunity to speak on Webmaster Radio. The topics we covered today included the importance of the alternative engines (to watch upcoming technologies and for traffic), the YouTube/Google deal, and Yahoo! announcing they’re now respecting the noodp meta tag. You can listen to the piece by clicking […]
Every now and then an event occurs that changes how the SEO community views the way websites are optimized and structures promotions. The purchase of the rights to the Orion Algorithm by Google and equally important, the interest that both Yahoo! and MSN took in the algorithm as they vied for ownership themselves, marks just […]
Ranking your website highly on one of the “big three” search engines (Google, Yahoo or MSN) is a daunting task let alone ranking your website highly on all three. Three engines, three algorithms, three different sets of rules – and yet there are websites out there that have first page rankings across them all – […]
