Marketing News & Consulting
This has been a volatile week for many webmasters with their sites going up and down with the Google-confirmed algorithm updates. PageRank also got important updates this week. Meanwhile, Google announces higher-than-expected profits and SEMRush raises $40 million to expand its program. Learn more about what happened this week in SEO by reading this roundup.
On April 29th Google is set to begin auto-generating ads in your AdWords account and giving you 14 days to approve or disapprove them before they’re put live. I’m not a fan of account being opted in by default and quite honestly feel the only campaigns that this should be applied to are those with […]
Google yesterday rolled out their Google Pay app for a Android. Before we get into why they’re doing this and what it means for marketers let’s quickly touch on what it is exactly. In essence Google Pay itself is a fairly basic concept. You connect your Google Account to your credit cards and then you […]
One more the week was a busy one in search and SEO. The week of November 17, 2017 includes updates to Google organic algorithm, HUGE announcements in personal assistants and voice search, some great changes in AdWords just in time for the holidays and Facebook challenging sites like Yelp. As always, if you think we […]
It’s was an interestingly quite week that ended on November 3, 2017 but while the stories were fewer the impact they represent was large ranging from significant Google updates, changes in the marketing ecosystem spurred on by Snapchat and big announcements in the AdWords space.
Exciting news for those that wanted an easier path AdWords success. Google has just announced the rollout of their AdWords/Optimize integration. Their announcement read: “Of course you spend a lot of time thinking about your search ads. What gets people to click? Will the words “free shipping” sell more than “10% off”? But here’s the […]
No surprise, it was another big week in the world of search and SEO. We saw some very big changes in AdWords and Bing, the mobile first index being spotted in the wild and some new Google personal assistant products launching.
Google announced on October 4th that they’re making a significant change to how they treat your daily AdWords ad budget. I’m sure the title of this post let’s you know where I stand on the issue but before we get into why that is let’s borrow a paragraph from their announcement and then we’ll analyze […]
To help you keep up with what’s going on here are the top stories in search and SEO for the week ending on September 29, 2017. From major product launches from Amazon to a Google update it was a busy week.
