Marketing News & Consulting
Today’s post will be a short one, a followup on my rant on May 18th in which I discussed a value comparison of Facebook’s IP vs Ford discussing their Market Cap (total company valuation) based on their real-world earnings. For our regular blog readers or listeners to my weekly show on Webcology on WebmasterRadio.fm you’ll […]
Today Google launches Google+ Local. Google has integrated local Zagat scores and recommendations from your Google Circles and integrated the results into Search, Maps, and mobile and is available as a new tab from your Google+ screen. You can search for specific places or look for new ones to fit your mood. When you click […]
About 10 minutes ago (as I start writing this blog post at least) investors were able to buy into Facebook. At opening the price was estimated at $38/share which gives Facebook an overall value of $107 billion. Wait … let me say that again. That’s one hundred and seven BILLION dollars (insert into your brains […]
You have undoubtedly heard about the Penguin algorithm update from Google and the effects it has already to have on rankings. There is increasing speculation around the Google webmaster forums that another update has just been rolled out. Scattered communications from Google seem to indicate that this is not a new update being rolled out, […]
In the recent wake of the Penguin update from Google and the impact it has had on many sites, Rand Fishkin, CEO of SEOmoz, announced on his Google+ page that SEOmoz is currently developing tools to facilitate the "classifying, indentifying and removing/limiting link juice passed from sites/pages." SEOmoz wants to develop software to add to […]
The anticipated over-optimization algorithm that Google’s Matt Cutts announced just a few week ago has now gone live. Nicknamed the "webspam algorithm update" by Danny Sullivan of Search Engine Land, this latest algorithm update is a further attempt to combat the problem of webspam that permeates websites and search results. A large volume of posts […]
Last week I shot the blog in the foot by talking about Google Drive and Planetary Resources 1 week early. Now that the wraps are off both what’s to talk about? Google Drive: Go signup! Drive is alive! You can get started by clicking here: drive.google.com/start http://www.youtube.com/watch?feature=player_embedded&v=wKJ9KzGQq0w Obviously that video is REALLY bad as it’s […]
There was a really good post from Michael Gray called Facebook Brand Page Timeline Checklist in which he detailed some very important steps for companies to take in making the transition over the new Facebook Timeline feature. Starting March 30th, Facebook will be rolling out the new Timeline format across all Facebook brand and personal […]
Google will be penalizing websites that overuse onsite optimization tactics. Matt Cutts of Google, announced the new algorithm update during a panel discussion with Danny Sullivan of Search Engine Land and Microsoft’s Senior Product Marketing Manager of Bing at SXSW named “Dear Google & Bing: Help Me Rank Better!” Cutts reveals that over the last […]