Marketing News & Consulting
No surprise, it was a big week in search with some amazing announcements from Bing, Google rolling out some featured snippet adjustments, damage control on the part of SEMrush and a lot more. [su_accordion] [su_spoiler title=”Top Global Search News” style=”fancy” class=”greenfaq” icon=”chevron-circle” open=”yes”] Google Can Use Historic Data For Ranking Your Site In Search John […]
It was another bid week in search and social, with Facebook acquisitions, SERP layout adjustments, new GMB features and more. [su_accordion] [su_spoiler title=”Top Global Search News” style=”fancy” class=”greenfaq” icon=”chevron-circle” open=”yes”] Google Tests Boxes With Shadows For Search Result Snippets Google is currently Testing a new search engine results interface. It now shows each link with […]
The Coronavirus has taken a toll on the economy. And for strong leaders, market share has never been cheaper to capture.
Given everything that’s going on in the world, we’ll take our wins where we can. And Google just handed Google Parners a bone. I just received the following email: Dear valued partners, As the circumstances around COVID-19 continue to evolve, we understand that this state of uncertainty can be difficult for you, your families, your […]
The week in search and social involved changes to SERP layouts, changes to both Google and Bing search docs, changes in how Facebook ranks articles, and more.
I don’t know about you but I hate having custom landing pages for each SKAG (Single Keyword Ad Group). The logic behind SKAGs is spot-on, if people search for a query – that’s the terminology they are comfortable with and it’s your job to cater to that, not try to change it. The reason for […]
How does Google answer queries where there is ambiguity? Using dependency trees of course! Read how in this patent analysis.
As of January 1st, 2020 the CCPA came into effect. The CCPA, for those not familiar, is the California Consumer Privacy Act. This act, which technically only impacts residents of California, seems to be being applied nationally by many sites. What Is The CCPA? The CCPA is an act passed in June 2018 that basically […]
We’ve been told we can’t optimize for BERT. Well … here’s how to anyways. Just another SEO article by Dave Davies of Beanstalk Internet Marketing.
