Marketing News & Consulting
Conceived by the Web Hypertext Application Technology Working Group (WHATWG), HTML 5 has been the basis of a W3C working group since 2007. The first working draft of the new HTML 5 specification on was released in January 2008. (source: http://www.w3.org/TR/html-design-principles/ ) As mentioned over at WebConfs.com, on the surface, HTML 5, other than the […]
In my last article titled, “Keyword Research Basics for SEO” I discussed keyword research and the basics of keyword selection. Of course – you can’t solidify your targets until you understand what you’re up against. All the keyword research in the world won’t help you rank for the keyword phrase “windows” in 6 months with […]
Welcome to Daryl Quenet’s introduction to Search Engine Optimization (SEO), optimizing design, and how to maximize your websites search engine positioning for the major search engines. When it comes to running an effective website that ranks well on the search engine results pages (SERPs), there are three major factors that can influence the number of […]
I was chatting with one of my clients today and he was noting how their site has been holding steady for a while in the top five and how he’s now nervous about updates. Funny, you look forward to them when you’re not in the top 20 and you fear them when you enter the […]
Anybody who monitors their rankings with the same vigor that we in the SEO community do will have noticed some fairly dramatic shifts in the algorithm starting last Thursday (July 5th) and continuing through the weekend. Many sites are rocketing into the top 10 which, of course, means that many sites are being dropped at […]
Link bait (n): Link bait is any content put on a website with the primary function of attracting links to that page or to another page on the site. The purpose of link baiting is pretty obvious, to develop incoming links to your website. One thing that may not be clear however is how links […]
Every now and then an event occurs that changes how the SEO community views the way websites are optimized and structures promotions. The purchase of the rights to the Orion Algorithm by Google and equally important, the interest that both Yahoo! and MSN took in the algorithm as they vied for ownership themselves, marks just […]
There have been many significant changes to the face of search over the last several years with engines becoming more intelligent than ever before. Today’s users expect mainly fast, easy, relevant and satisfactory search results. In response to this search engines have responded by giving users more control over search results than ever through the […]
Once you have optimized the onsite factors from part one of this series it’s time to launch into the external factors. External SEO factors generally refer to the internal links to your, and your competitor’s, website. Analyzing the links to your competitors is not a simple matter of running a link:www.competitorsdomain.com on Google and rushing […]